Feasibility Studies and Market Analyses

Assessing a project before a major investment decision

A feasibility study helps answer whether a planned project is commercially, operationally and financially viable. It is particularly useful before a major investment, entering a new market, expanding capacity, acquiring an asset or launching a new service.

At BPS Group, we assess projects from the perspective of the market, demand, competition, the operating model, investment costs, financial returns and key risks.

When the service is suitable

The service is particularly suitable if you:

  • are considering a new investment project,
  • are planning to expand production, operations or services,
  • are considering entering a new market,
  • are preparing a development, manufacturing, technology or service project,
  • need to verify demand and the competitive environment,
  • want an independent view before making an investment decision,
  • need a basis for a bank, investor or owners.

What we prepare for you

Depending on the nature of the project, we typically prepare:

  • a feasibility study,
  • a market analysis,
  • a competitive analysis,
  • a demand estimate,
  • benchmarking of similar projects,
  • a revenue model analysis,
  • an investment and operating model,
  • financial projections,
  • a SWOT analysis,
  • risk identification,
  • a recommendation for the next steps.

How we work

We assess the project through the lens of an investor’s or owner’s decision-making. First, we define the purpose of the study, the scope of the concept and the key questions the analysis should answer. We then examine market assumptions, the competitive environment, project economics and its financial returns.

An important part of the output is identifying the key risks and the conditions under which the project may be viable.

The result for the client

You gain an independent and practical basis for deciding whether to proceed with the project, how to adapt it, under what conditions to finance it and which risks must be managed before implementation.

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